Handbooks and Manual
Practical marketing-related handbooks and manuals.
Marketing Plans: How to prepare them, How to use them
Call Number: REF HF5415.13 .M37x
ISBN: 0750683864
Comments (0)
Encyclopedias
These are specialized encyclopedias and dictionaries for business. You can find these resources in the reference collection on 1st floor, Jones Library.
Encyclopedia of American Industries
Call Number: HC 102 .E53
ISBN: 1941-2428
Issued in 2 volumes: v. 1. Manufacturing industries; v. 2. Service and non-manufacturing industries. Also issued online as part of the Gale business & company resource center database.
Encyclopedia of Emerging Industries
Call Number: HD2324 .E528
ISBN: 1096-2433
Covers new industries. Also part of Gale's business & company resource center database.
Encyclopedia of Global Industries
Call Number: HD2324 .E53
ISBN: 1084-8614
Industry information on a global scale. Also part of Gale's business & company resource center.
Encyclopedia of Major Marketing Campaigns
ISBN: 078763042X
Covers major marketing campaigns in the United States.
Subject-specific resources
Below are fashion-related reference resources which are found on the shelves on 1st floor, Jones Library.
Encyclopedia of Clothing and Fashion
Call Number: Jones Ref GT507 .E53 2005 3 vol.
ISBN: 0684313944
v. 1. Academic dress to Eyeglasses -- v. 2. Fads to Nylon -- v. 3. Occult dress to Zoran, index.
The encyclopedia of fashion : from 1840 to the 1980s
Call Number: Jones Ref GT 507 O53
Historical dictionary of the fashion industry
Call Number: Jones Ref TT 494 .S84 2008
ISBN: 0810854546
Business Resources Librarian |
Subjects: Business (Accounting, Economics, Entrepreneurship, Information Systems, Management, and Marketing, ) Jones Information Desk Hours:: Office hours: M-F, 9:00-12:00, 1:00-5:00; Mobile reference hours (Hankamer) TBA |














Loading...
