Business Librarian
Information on the industry
- IBISWorld where knowledge is power This link opens in a new windowIBISWorld provides detailed industry reports. Search this resource using the keyword "Advertising", then look for the Digital Advertising Agencies report.
- Statista : the leading statistics portal This link opens in a new window
Provides data on over 80 000 topics from more than 10 000 different sources.
Sources for articles
- Business Source Complete This link opens in a new windowBusiness Source Complete covers all major business topics. Database coverage is from 1886 forward with much of the content being full text.
- ProQuest One Business This link opens in a new window
Provides business information from scholarly and popular periodicals, newspapers, market research reports, dissertations, books, videos and more.
Reports and websites
- Internet TrendsThis yearly report from Mary Meeker gives a "state of how things are" report for the internet and other topics in the digital universe.
- IAB Internet Advertising Revenue ReportConducted by Pricewaterhouse Coopers, these reports contain information from companies who seel digital advertising online. The report includes data reflecting online advertising revenues from Web sites, commercial online services, Email providers, as well as other companies selling online advertising
